As you start to engage with potential clients beyond your immediate network, you need to find a way of pitching your value to people who don’t already know you.  You may be recommended, introduced or just connected on LinkedIn.  How do you start that first conversation with someone who you don’t really know?

When I am working with people who are building up their Portfolio Executive workstyle, very often they start working for smaller businesses than works best for them.  They are also offering lower rates than they eventually can demand from the market.  I encourage them to just get started.

Many of the people who come to me who want to become a Portfolio Executive, were in a full-time salaried position, but have stepped out to become an Independent Consultant. They may have been able to work with a previous employer to do some consulting work.

I am continually active on LinkedIn and I am incredibly open to signing up to various email newsletters.  As soon as I had ‘Director’ in my job title, I was approached by several different organisations that promised me that they could make me a successful Non-Executive Director.  Maybe you are too?